Marketing real estate has changed over the last few years. In 2004, simply listing a home in the Charlottesville MLS was frequently enough to entice potential buyers to look at property, and the market drove quick sales. This is no longer the case. With a growing inventory of homes for sale, a Realtor’s ability to reach potential buyers, grab their attention, bring them into a home, and eventually, bring an acceptable contract, will be the difference between listing a home, and selling a home.
Some agents in Charlottesville use piecemeal marketing in an attempt to get the job done: pictures on the Internet first, perhaps a virtual tour, and if all else fails, a printed flyer. Keith Davis takes a head-on approach to actively marketing your home from the first day of a listing. All marketing material supports a common theme that will be developed specifically to reach your optimal prospects. The cornerstone of this approach is the Comprehensive Digital Digest. (CDD).

The Comprehensive Digital Digest, is the single most effective tool in use in marketing homes in Charlottesville. This electronic delivery was designed from the ground up by Keith specifically to meet the needs of his clients who demand that technology support the objective of selling their home quickly and for the best price. The CDD draws from multiple media types to present in a single compact disc all the information a prospect needs to make an informed buying decision. No other agent is able to offer such a tool.
The Comprehensive Digital Digest Includes
· At-A-Glance Information Sheet
· Virtual Property Tour
· Photographic Slide Show
· MLS Fact Sheet
· Property and Subdivision Survey when Available
· School Information
· Neighborhood Information
· Homeowners / Condo Association Documents
· Required Legal Disclaimers
· Electronic Flyers and more...
Contact Keith for a sample Comprehensive Digital Digest and to discuss how a CDD can help sell your home.
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